Rednote strategy
Audience, category and search-intent planning before content or media spend begins.
- Best for
- Leadership teams deciding where Rednote fits in the wider growth plan.
- What we do
- Map audience behaviour, competitor signals, search intent, content territories and launch priorities.
- What you get
- A practical channel plan with audience focus, content pillars, risk notes and recommended first moves.
Request this supportBusiness account setup and verification
Profile, business account pathway, verification materials and governance foundations.
- Best for
- Brands that need a clean, credible presence before publishing or advertising.
- What we do
- Prepare account requirements, profile structure, Chinese-language positioning, verification support and launch hygiene.
- What you get
- A ready-to-use account foundation with clear ownership, profile copy and setup checklist.
Request this supportChinese content strategy
Culturally fluent positioning, content pillars, captions and creative direction that sound native.
- Best for
- NZ teams that know their English message does not translate directly into Chinese audience trust.
- What we do
- Turn business goals into searchable, useful, platform-native content angles.
- What you get
- Content pillars, sample post concepts, copy direction and creative guidance for Rednote publishing.
Request this supportCreator/KOC/KOL planning
Creator recommendations that build trust rather than simply buying reach.
- Best for
- Brands that need credible third-party voices, local stories or category proof.
- What we do
- Define creator roles, shortlist fit, plan briefing angles and align creator content with audience questions.
- What you get
- A creator approach that balances reach, trust, control and commercial purpose.
Request this supportPaid amplification
Boost content that already shows useful engagement, with practical budget control.
- Best for
- Campaigns that need faster reach without wasting spend on weak content.
- What we do
- Recommend test budgets, audience direction, boosted post priorities and optimisation rhythm.
- What you get
- A paid plan that supports organic learnings and avoids treating Rednote like a generic ad channel.
Request this supportReporting and optimisation
Plain-English learnings for NZ decision-makers: what worked, what changed and what to do next.
- Best for
- Marketing and commercial teams that need clear reporting, not platform noise.
- What we do
- Translate saves, comments, enquiries, search signals and content performance into useful decisions.
- What you get
- Monthly insight, next actions, campaign learnings and practical recommendations.
Request this support